IWF 2018 in Review

September 2018

After a flurry of excitement, Synergy Thermal Foils will put IWF 2018 down in the books as a great success! The International Woodworking Fair (IWF) is a biennial event and was hosted in Atlanta, Georgia on August 22-25, 2018. With over 1,000 exhibitors that spanned over 1 million square feet, thousands of people from the woodworking, manufacturing, design and other industries walked the halls in awe of the latest products and technology that woodworking has to offer.

STF stood out from the crowd with our display which highlighted the range of products that can be finished using thermofoil. From cabinet doors to decorative wall panels, moldings to health care tables; the possibilities with thermofoils is endless.

Introduced for this show, our newest additions to our 3D laminate collection, Elmwood, Ember and Tete-e-tete garnered much attention. These three designs features a unique texture and design combination that catches the eye.  Throughout the show, we fielded the question “Is this real wood?” and many people were astonished that it was in fact thermofoil. All three of the designs have TFL matches: Elmwood matches Uniboard’s Driftwood (H70) and Stevens Industries Ontano (L04), Ember matches Uniboard’s  Ember (H53), and Tete-e-Tete matches Tafisa’s Tete-e-Tete (M2001) and Uniboard’s Silva (H50).

Additionally on display was STF’s TFL and HPL matching program. With our customers in mind, we try to introduce not only leading trends and designs but also to ensure that our RTF stocking program has matches to major TFL and HPL producers across North America. Matches from companies such as Uniboard, Tafisa, Dixie-Funder, Formica and more were all on display.

Outside of Synergy’s own booth, our products were on display at other prominent booths. Genesis Products had a display of miter-folded boxes that utilized Synergy’s Smokewood foil. Italpress had a beautiful display of a unique wall panel system utilizing STF’s Memento, Silverwood and Barnwood.

Overall 2018’s IWF was a whirlwind experience and will be talked about for months to come.

Whether you were able to attend and saw the breathtaking new colors or unable to go to this year’s IWF because of your own hectic schedule but still want to see the new designs, please email info@synergythermofoils.com for sample requests.

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